How to Implement Digital Marketing – Business Success Tips

What does it mean
2. You should be familiar with these terms
3. Advantages of using it

PPC marketing is a way to display your advertisement online , paying only the moment a person clicks on your advertisement. It is possible to place ads anywhere on the Internet, such as on websites or social media.

PPC is a cost per click (CPC) that you pay. The cost will vary based on the amount of ads on the same page. The typical cost per click is between 1 and 2 dollars.

If you’re using display ads or video ads, you’ll pay CPM (cost per mille) that’s the amount per thousand impressions. That means instead of paying per click you’ll be paying per impression.

PPC is a great option for advertising because it is extremely specific. To reach your customer and make your ads more relevant, you can segment your advertisements by gender, race and geographic. Retargeting lets you reach your clients based on what they have already seen on your website.

To learn more about the benefits of PPC and more in-depth explanations of PPC you can watch the full video! 7sss5f8keh.

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